Brand new

Saturday 6 January 2007

Brand New is a specialized blog, even within the niche of design blogs. It covers only corporate identity topics, especially re-brandings. Judging from the recent entries, there’s no shortage of topics to cover. I was interested to read the latest, about the new Saks Fifth Avenue identity program. It’s a clever use of an old logo with a new geometric treatment.


Nifty, subscribed.
I had trouble seeing it beyond relogoing.
What d`ya know, it ain't a full text blog. rtfb'd

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